When it comes to building a stunning, professional website, two names often come up: ShowIt and Squarespace. Both platforms are powerful in their own right, but they cater to different needs, aesthetics, and user preferences. As a website designer specializing in ShowIt, I often get asked how it compares to Squarespace—and which one is the best choice for your business. Let’s break it down so you can make an informed decision!
Ease of Use
- ShowIt: ShowIt offers an intuitive drag-and-drop builder that’s highly customizable. It feels more like designing in Canva than working within a rigid template. You can move, resize, and layer elements freely, which makes it perfect for creative entrepreneurs who want a truly one-of-a-kind design.
- Squarespace: Squarespace is also known for its user-friendly interface, but it’s template-based. This means you can make edits within a framework, but customization is more limited unless you know some coding.
Winner: If flexibility and creative freedom matter most, ShowIt wins hands down.
Design Options
- ShowIt: With ShowIt, the sky’s the limit. It’s a blank canvas, so you can create a completely custom website that reflects your brand personality. Plus, ShowIt integrates with WordPress for blogging, giving you access to endless design possibilities.
- Squarespace: Squarespace templates are gorgeous and professional right out of the box, which is great if you want a polished site quickly. However, customizing those templates beyond the basics can be tricky and limiting.
Winner: ShowIt, especially if you want your site to stand out in a crowded online space.
SEO Capabilities
- ShowIt: ShowIt uses WordPress for blogging, which is widely regarded as the best platform for SEO. You can optimize your site with ease, from metadata to image alt tags. Plus, the flexibility of ShowIt allows for faster-loading, visually optimized pages.
- Squarespace: Squarespace has solid SEO tools built in, but it doesn’t offer the same level of advanced functionality or flexibility as WordPress.
Winner: ShowIt takes the lead with its WordPress integration for superior SEO control.
Blogging Features
- ShowIt: Since ShowIt integrates with WordPress, you get access to the most robust blogging platform available. Whether you’re running a content-heavy blog or a simple portfolio, WordPress offers unmatched functionality.
- Squarespace: Squarespace’s blogging tools are straightforward but lack the advanced features and flexibility WordPress provides.
Winner: ShowIt for WordPress blogging capabilities.
Pricing
- ShowIt: ShowIt’s pricing starts at $19/month for basic sites, with higher tiers for WordPress blogging and additional support. While it’s slightly more expensive than Squarespace, the value is in its customization and flexibility.
- Squarespace: Squarespace plans start at $16/month, making it a more budget-friendly option. However, the cost savings might not be worth it if you need extensive customization or additional features such as e-commerce capabilities.
Winner: Squarespace for affordability, but ShowIt offers better value for creative entrepreneurs.
Who Should Choose ShowIt?
- Creative entrepreneurs, wedding professionals, photographers, and coaches who want a truly custom website.
- Anyone who values flexibility, unique design, and strong SEO capabilities.
- Bloggers who need the power of WordPress for content creation.
Who Should Choose Squarespace?
- Small businesses or individuals looking for a quick, professional-looking website with less emphasis on customization.
- Budget-conscious entrepreneurs who are okay with template-based designs.
Why I Recommend ShowIt
As a designer, I’m passionate about helping my clients create websites that are as unique as their brands—and ShowIt makes that possible. With its unparalleled design freedom, integration with WordPress, and SEO-friendly features, it’s the perfect platform for businesses that want to stand out.
If you’re ready to build a website that not only looks amazing but also helps you grow your business, I’d love to help!
👉 Ready to make your dream website a reality? Let’s chat! Schedule a consultation.
Final Thoughts
Both ShowIt and Squarespace are excellent platforms, but the right choice depends on your needs. If you want ultimate creative freedom, a custom design, and advanced blogging tools, ShowIt is your best bet. On the other hand, if you prefer a simpler, more budget-friendly option, Squarespace is a solid choice.
Have questions about which platform is right for you? Leave a comment below, or reach out—I’d be happy to help!